Monthly Archives: February 2008

A New Demographic: The “Escalady”

I saw a vanity license plate the other day on a particularly large SUV. It was “Escalady”.

My wife and I laughed about it for a moment or two, but somehow the term “Escalady” entered our vernacular very quickly. As a marketer, I’m now fascinated with the notion that this new breed of personality could become the next ‘minivan mom’ or ‘soccer mom’.

With apologies to that certain manufacturer of large SUVs, I wanted to explore the personality traits of the ‘Escalady’ and what she might represent:

  • The more mature, empty nest ‘mini-van mom’?
  • A ‘get the f**k out of my way type of person? Male or female?
  • Someone who’s intensely fearful and driven by media to protect themselves with outrageously over-sized vehicles?
  • The ‘my other tank is a tank’ type that mows down all pedestrians and cyclists, calling them pussies as they drive by?
  • The folks who swear that they buy organic, but who also refresh their lawns with bottled water?
  • Or … is it the kind of person who has a bumper sticker that reads “Flexfuels: my truck just ate your dinner”?

In all seriousness, is this a category of folks that deserve ‘classification’?

Category: media, terror | Tags: ,

Bush Coin Commemorative Set

Too funny … if it weren’t too true:

Vaccinations. Get Them or Not?

My family doctor and I have a discussion about vaccines every time I visit. She’s for. I’m against. I keep bringing in stuff related to questions about vaccinations, she keeps bringing in research reports that prove I’m wrong. We’re at a stale-mate and I’d like to be proven wrong.

However, as long as there remains a grain of doubt, I will personally refuse any kind of vaccinations, as well as prevent my child from taking them.

Here are a couple of stories:
Story One.
Story Two.
Book One.
Book Two.
Religious Exemption.
Canada – Religious Exemption.

Disease History & Anaylsis of Vaccine Impact
Vaccine Recalled. (How do you recall a vaccine once it’s been dumped into your kid’s arm?)

Category: Uncategorized | Tags:

Inside the World of War Profiteers

Story Here.

What? Did we expect an air of civility with this kind of situation? Should we expect anything other than prostitutes, drugs, bribes and other graft being used to ensure a constant flow of lucrative contracts?

Federal prosecutors in Rock Island have indicted four former supervisors from KBR, the giant defense firm that holds the contract, along with a decorated Army officer and five executives from KBR subcontractors based in the U.S. or the Middle East. Those defendants, along with two other KBR employees who have pleaded guilty in Virginia, account for a third of the 36 people indicted to date on Iraq war-contract crimes, Justice Department records show.

On Wednesday, a federal judge in Rock Island sentenced the Army official, Chief Warrant Officer Peleti “Pete” Peleti Jr., to 28 months in prison for taking bribes. One Middle Eastern subcontractor treated him to a trip to the 2006 Super Bowl, a defense investigator said.

At the centre of this article lies KBR, a subsidiary of Halliburton, the well known company that Vice President Dick Cheney ran for years before his current position and a company in which he may (or may not) continue to hold financial assets.

Globe Poll: 47% of Canadians Want Out of Afghanistan

Somehow, I’m sure the Liberals and the Harpies will work their way around this demand of the Canadian public, but in the interim, this poll shows that almost the majority of Canadians want out of Afghanistan. Now, 54% would be happy to stay until 20011 or beyond, proving that the nation is divided and that we need unbiased information about why or why not we should be there.

Vote here to show your opposition to the war in Afghanistan.

Category: afghanistan, Canada | Tags: