The Harper Conservatives are treating the stimulus package like it’s their own ad budget. The opposition will get blown out of the water.
The Conservative Home Renovation Tax Credit is bad economic policy. We explore why in this blog post.
In this snapshot of international advertising forecasts from emarketer , it’s predicted that the average volume of advertising in Canada will drop as little as 2.5% in 2009, but if you look at global numbers (towards the end of the article), advertising around the world will drop anywhere from 6 to 10%. As an aside, that could be as much as $50 billion in lost […]
The folks in Ottawa have been dying to figure out an ‘innovative’ way to bail out Canada’s biggest media companies (besides the CBC, of course) without creating a massive voter backlash. With that in mind, another hairbrained scheme has materialized: spending taxpayer money on advertising (story details are pasted below). The absurdity of this plan is laughable for a number of reasons: I normally try […]
Research credit to Impolitical . There’s really nothing worse than the prospect of hard-line anti-government control-freaks taking over anything, let alone Canadian media. But that seems to be in the cards, anyways, doesn’t it? Rumours have swirled for a while about the CBC being cut. As early as last fall, folks identified that more than $200 million would be cut. And they were right. We’re […]